I'm a multi-disciplinary Design Leader with a focus on UX and Product Design. Over the past 12 years, I have developed impactful, user-centred design solutions across a diverse range of industries and brands. As a strategic leader, I excel in aligning design innovation with business objectives, creating experiences that both engage users and drive results. My hands-on approach to design leadership, coupled with cross-functional collaboration, enables teams to deliver scalable, high-performing products.